The objectives of the fund are to develop opportunities through trade events, marketing campaigns and industry research initiatives that foster partnerships and collaboration for the promotion of Ontario foods.

The Ontario Market Investment Fund program is a 4-year $12 million provincial initiative to promote consumer awareness of Ontario-produced foods and encourage Ontarians to buy locally.

The fund encourages collaboration and partnerships.

Eligible applicants include, but are not limited to:

• strategic alliances between individuals, businesses, farmers, processors, community organizations, including not-for-profit, and/or municipalities
• agriculture and food industry associations in Ontario, including food retail and food service industry
• groups comprised of two or more partner organizations or businesses, including at least one food producer or processor

Individuals or individual businesses are not eligible to apply as sole applicants.
The Ontario Market Investment Fund will support innovative market research, communications and/or marketing projects that encourage Ontarians to buy locally-produced foods.

For more information

Ontario Market Investment Fund
Ontario Ministry of Agriculture, Food and Rural Affairs
1 Stone Road West, 4 NW
Guelph, ON N1G 4Y2
Phone: 1-888-588-4111
Fax: 519-826-4336
E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it